Why Your Email Open Rate Is Low And What You Can Do About It

Image Credit: Pixabay

Remember when you were a kid. And you spent hours building the perfect sand castle.

It had a moat. Towers on each corner. Windows. Doors.

Then some other kid came along and kicked it down.

All that hard work gone. Devastating.

It feels a bit like that when subscribers don’t open your emails.

You spend hours crafting the perfect content. You’re sure your material is good.

And then someone doesn’t open it. That’s frustrating.

Luckily things can be different. Let’s look at 5 reasons why your email open rate is low and what you can do about it.Continue Reading

How To Grow Your Audience Without Guest Posting

Image Credit: Pixabay

Growing your audience takes time.

Especially if you’re just starting out.

But there’s one list building tactic that takes very little time.

Imagine if you could gain 68 new Facebook fans and 23 email sign ups.

With just 15 minutes work.

Sound good? This happened for my consignment business just last week.

It all started when a fellow business owner reached out to me and proposed a partnership.Continue Reading

List Building: Why You Don’t Need 1000s of Subscribers

Image Credit: Pixabay

List envy. We’ve all had it.

Your competitor who attracted 1000 subscribers in her first week. The big shot with an email list of over 100,000.

You want to be like them.

I used to think that way too. Until I realized something. When it comes to list building numbers aren’t the most important thing.

It costs money and time to manage a large list. Why have 100,000 subscribers if only a small percentage read your emails?

There’s a better way to build your list.Continue Reading